Ditch your fear at the door and become the restaurant industry's go-to Bookkeeping Expert with our limited-time pre-sale offer!
Start scaling your business up to $10k a month beginning September 11th with weekly group coaching calls included.
Special Pre-Sale Price: $597 (Full Price: $1,197)Special Pre-Sale Price: $597 (Full Price: $1,197)
I'll Show You How to Scale Your Bookkeeping Business UP While Niching DOWN!
for Only $597 and Get Exclusive Insight Into 25 Years of My Proven Tips, Tactics, & Strategies!
Must-Knows for Future Restaurant Bookkeeping Pros
This isn't just about changing your business; it's about transforming your life. Secure your spot at a special pre-sale price and gain the confidence to go from beginner to advanced in record time.
A Note From Jennifer:
Whether you're new to freelance bookkeeping or an industry veteran, working with restaurants is the fastest, easiest, and safest way to scale your business to the $5-10k per month mark. Forget the myth that restaurant bookkeeping is too hard or complicated. It's Simply NOT TRUE!
Ready to Elevate Your Skills?
- Leverage your general bookkeeping skills into a focused area of expertise
- Gain the confidence to prospect and create leads specifically for restaurant bookkeeping.
- Tap into an industry desperate for specialized bookkeeping skills.
- Raise your rates and ditch imposter syndrome with our pre-sale special!
Are Common Challenges Holding You Back or Paving the Way for New Opportunities?
Forget endless hours of client-hunting. Discover how to niche down, confidently explain your offer's value, and streamline your customer experience for success.
Is This Your Reality?
Tired of Spinning Your Wheels? Let's Unpack Your Struggles.
- You are spending endless hours trying to find clients, but you have no idea where to even look.
- You have general bookkeeping skills, but you can’t seem to set yourself apart and stand out.
- You want to niche down, increase your income, and maximize your client list but you're lacking confidence in your offer and struggle to explain the value of your service.
- You have a few clients from different industries, but you feel pulled in all directions trying to be an expert in everything.
- You’re getting by, but you know some processes and systems could be streamlining your customer experience and reporting that you just don't have time to figure out.
- You finally manage to book a call with a potential new client, but you are nervous about selling yourself and are underwhelmed by your proposal process.
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The best marketing strategy is simply being really good at what you do…
“Hang on! I don't know anything about restaurants?!”
You don't need to be a former hospitality worker or have owned your restaurant to be THE expert restaurant bookkeeper. I mean, it wouldn't hurt… but definitely not essential.
All restaurants sink or swim based on a few key metrics unique to the industry. When you take the time to analyze and understand these metrics from a bookkeeping perspective, you start to separate yourself from the general bookkeeping services others are offering and become a highly desirable person to work with.
Most mom-and-pop restaurants are doing the DIY approach and really struggle trying to understand the process. With the right expertise, you can confidently approach these clients with creative solutions, deep understanding, and completely turn their books around to help ensure they are thriving!
Level-Up Your Game! ➡ Define Your Lane
 Mastering Your Craft Isn't Just Good Practice, It's Your Best Marketing Strategy.
If you're great at what you do, your work won't just speak for itself—it will shout from the rooftops. Now, imagine pairing that mastery with a laser-focused niche. That's not just scaling; that's soaring. It's time to hone your skills, define your domain, and elevate your game by niching down.
No Restaurant Experience? No Problem!
Your lack of restaurant experience isn't an obstacle; it's an opportunity to offer unique insights that other general bookkeeping services can't. Become the person every restaurant wants to hire.
Envision Yourself as the Culinary Numbers Expert
What Would Life Look Like if You Were the Go-To Restaurant Bookkeeping Expert?
Be the go-to expert for all restaurant bookkeeping with a proven track record of financially successful clients.
Visualize yourself as the undisputed authority in restaurant bookkeeping—your portfolio brimming with testimonials from thriving eateries. Imagine never again scrambling to find clients. Your calendar remaining booked-out with perpetual leads and referrals. Envision your days unburdened from the chaos of juggling multiple industries, transforming you into a true connoisseur of restaurant finances.
This isn't just an aspiration—it's your future roadmap when you niche down and scale up.
Hey there, I'm Jennifer!
Hello and welcome! I’m Jennifer, your personal mentor on this transformational journey to mastering restaurant bookkeeping and becoming an in-demand financial specialist. My love affair with the restaurant business started 25+ years ago in my humble hometown of Bellingham, WA. My early days were spent waiting tables at a local spot, an experience that paved the way for the road less traveled.Â
A Journey Across States and Skill Sets
At 24, my sense of adventure led me to the picturesque island of Maui. For four years, I worked in a beachside restaurant, climbing up the ranks to management. Here, I didn't just serve food; I served the business, learning the A to Z of operating a successful restaurant—including the essential art of in-house bookkeeping.
My next chapter took me to North Carolina, where I played a pivotal role in launching my dear friend's first restaurant. I put my management expertise to work, laying the foundation for a business that thrives to this day, two decades later.
Diving Deep into the Numbers
I eventually made my way to Los Angeles, the city that would shape my true calling. I joined a Restaurant Financial Management Company as an Account Manager (read: the go-to bookkeeper), working directly with a CPA for some of LA's culinary icons. During this time, my evenings were spent in accounting classes at Santa Monica College. I had found my true north: restaurant bookkeeping and accounting.
Entrepreneurial Spirit Unleashed
But my entrepreneurial spirit was restless. I briefly ventured into owning and operating a coffeehouse in Ashland, OR, with my family. My financial know-how was put to the test yet again, ensuring the coffeehouse’s enduring success.
Returning to LA, it became crystal clear: my calling was to bring my expertise on the road. From 2007 to late 2011, I operated as an independent bookkeeper specializing in LA's eclectic food scene, right out of my West LA apartment—before "work-from-home" was even a thing.Â
Co-Founding Success: Well Done Books, Inc
Realizing the need for specialized financial services in the hospitality sector, I co-founded Well Done Books, Inc. in 2011. The firm, purely focused on the hospitality and restaurant niche, has blossomed into a thriving enterprise. Our team of passionate professionals delivers impeccable service to a range of satisfied clients.
Your Opportunity for Transformation Awaits!
Join me, and benefit from decades of experience, failures, and triumphs in the restaurant bookkeeping space. Learn the strategies that have not only served me but have also contributed to the financial success of multiple restaurants. Together, we'll turn your bookkeeping challenges into rewarding opportunities.
GET STARTED!Imagine standing in front of two paths:
The First Path:Â You continue with generalized bookkeeping, juggling various industries, and stretching yourself thin. Your business grows, but at a snail's pace, and your work-life balance suffers.
The Second Path:Â You take the leap, invest in this coaching program, and embrace a specialized niche in restaurant bookkeeping. Your business scales rapidly, hitting that dream mark of $10k a month, perhaps even more. You become THE go-to expert, with restaurants seeking you out instead of the other way around.
Both paths have their merits, but only one transforms you into an industry leader, with both the income and work-life balance that comes with it.
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